Attractiveness of the Swiss Market


Switzerland offers one of the best investment environments in the world. Switzerland’s advantages are many faceted; as a highly developed industrial country, in its competitiveness in the luxury & high-tech manufactured goods sector, secured with outstanding after-sales service, export-oriented progressive science sectors, tourism, and an enormous sphere of services.


The Swiss Stock Exchange (SIX) is one of the most attractive in the world due to Switzerland’s political and economic stability, high GDP, low inflation, active foreign trade balance, and universal banking system.


Investors value Swiss stability, privacy and confidentiality, a history of being a safe haven for assets in combination with the strong Swiss franc, particularly with so much turmoil elsewhere in the world. This stability is particularly attractive to those who want to invest over the long term.


Switzerland has shaped its current position as a leading financial center in the heart of Europe over decades through its competitiveness, innovation, and political and economic stability as well as its vast asset pool of major Swiss and international investors.


The Attractiveness of the Swiss Market is underpinned by;

  • An outstanding infrastructure making the rest of the world easily accessible
  • A well-educated, multi-lingual and flexible labor force ensuring high productivity
  • A highly competitive and stable economy with a strong currency as well as a stable political system
  • Close ties with the EU, enabling Switzerland to benefit from most of the advantages available to EU member countries
  • Low taxation with various tax planning possibilities
  • An efficient capital market and a highly professional international banking and finance system
  • World-renowned universities, technical institutes, R&D institutions and technology clusters
  • An incomparable quality of life for private individuals and families, which is for example reflected in high-quality housing, personal safety, and a world-class health care and education system.


The financial sector in Switzerland manages assets totaling more than CHF 4,000 billion, with roughly two thirds of this invested in equities and funds. 55% of Swiss banks’ clients are foreigners, including private (25%) and corporate (30%) depositors. 31.2% of personal property from all over the world is at disposal of Swiss banks, i.e. Switzerland surpasses other leading financial centers: Caribbean islands – 15.6%, London – 11.4%, Luxembourg – 11.4%, New York – 10%, Singapore – 7.7%.


More than 2,300 institutional investors from over 50 countries are actively invested in Swiss equities. There are around 600 banks and insurance companies and more than 2,700 pension schemes operating in Switzerland. The Banking sector contributes more than 10% to GDP and more than 5% of the workforce are active in the Banking sector.


Companies are attracted by the operating conditions Switzerland offers, choosing the country as the location for their operations. Big name companies moving to Switzerland in recent years include; Kraft Foods, Procter & Gamble, McDonald’s , Google, Yahoo, eBay, Groupon, Toyota, Nissan, Nobel Biocare, Actavis, Weatherford, etc. Many listed on the Swiss exchange in order to make the most of the Swiss financial sector’s advantages.


SUISHARE is determined to enhance the attractiveness of the Swiss economy by its preventative oversight aimed at mitigating growing misbehavior and lack of compliance to corporate governance principles. Neither the economy nor shareholders can afford the implosion of any SMI / SPI company, and consequential erosion of value.